## Cookie Consent Information

### Necessary  
Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

- **Cookie**: __cf_bm  
  **Duration**: 1 hour  
  **Description**: This cookie, set by Cloudflare, is used to support Cloudflare Bot Management.

- **Cookie**: li_gc  
  **Duration**: 6 months  
  **Description**: LinkedIn set this cookie for storing visitor's consent regarding using cookies for non-essential purposes.

- **Cookie**: _cfuvid  
  **Duration**: session  
  **Description**: This cookie is set by Cloudflare to help rate limiting rules and to distinguish individual users from the same IP address.

- **Cookie**: cf_clearance  
  **Duration**: 1 year  
  **Description**: Determines access after solving a Cloudflare security challenge.

- **Cookie**: _wpe_ss  
  **Duration**: Session  
  **Description**: WP Engine load balancing session cookie.

- **Cookie**: wpe_test_group  
  **Duration**: Few hours  
  **Description**: WP Engine test group allocation cookie.

### Functional  
Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

- **Cookie**: lidc  
  **Duration**: 1 day  
  **Description**: LinkedIn sets the lidc cookie to facilitate data center selection.

- **Cookie**: visitorId  
  **Duration**: 1 year  
  **Description**: ZoomInfo sets this cookie to identify a user.

- **Cookie**: _wpcf7  
  **Duration**: Session  
  **Description**: Contact Form 7 form submission tracking cookie.

### Analytics  
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

- **Cookie**: _zitok  
  **Duration**: 1 year  
  **Description**: ZoomInfo uses this first-party cookie for maintaining a unique visitor identifier for its analytics and productivity tools. It contains an opaque GUID to represent the current visitor.

- **Cookie**: _ga_*  
  **Duration**: 1 year 1 month 4 days  
  **Description**: Google Analytics sets this cookie to store and count page views.

- **Cookie**: _ga  
  **Duration**: 1 year 1 month 4 days  
  **Description**: Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors.

- **Cookie**: _gid  
  **Duration**: 24 hours  
  **Description**: Google Analytics cookie used to distinguish users for 24 hours.

- **Cookie**: _gat  
  **Duration**: 1 minute  
  **Description**: Google Analytics cookie used to throttle request rate.

### Advertisement  
Advertisement cookies are used to provide visitors with customised advertisements based on the pages you visited previously and to analyse the effectiveness of the ad campaigns.

- **Cookie**: tv_UIDM  
  **Duration**: 1 year 1 month 4 days  
  **Description**: This cookie is set by Tremorhub.com used for advertising purposes, likely to track online behavior across websites to deliver targeted ads.

- **Cookie**: _gcl_au  
  **Duration**: 90 days  
  **Description**: Google Ads conversion tracking cookie.

- **Cookie**: tuuid  
  **Duration**: 1 year 1 month  
  **Description**: The tuuid cookie, set by BidSwitch, stores an unique ID to determine what adverts the users have seen if they have visited any of the advertiser's websites. The information is used to decide when and how often users will see a certain banner.

### Uncategorised  
Other uncategorised cookies are those that are being analysed and have not been classified into a category as yet.

- **Cookie**: tuid  
  **Duration**: 1 year  
  **Description**: No description available.

- **Cookie**: tvid  
  **Duration**: 1 year  
  **Description**: No description available.